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Times Square Investment Journal

A take on business from Times Square

Sponsored by NYC News Service and CUNY Newmark J-School

In this edition

Reporter

Eliot Force

Company Insights

EA’s Bet on AI: Visionary or Premature?

When Electronic Arts used generative AI to help them model over 11,000 players likenesses and 150 stadiums for their recently released and acclaimed title, College Football 25, it heralded a new strategic direction for the company: investing heavily into AI.

About the Journal

Reported from a newsroom in Times Square.

The Times Square Investment Journal covers companies, markets and personal finance from a newsroom in the heart of Manhattan. The Journal is sponsored by the NYC News Service and the Craig Newmark Graduate School of Journalism at CUNY.

Send comments and story tips to the editor.

greg.david@journalism.cuny.edu